You pay when an agent completes something.
Scanning and agent-traffic reporting are free forever. Everything past that is priced against what a lead already costs you, not against a software budget.
01The model
Priced per verified completed action.
Three words, each doing work. This is what you would be buying, and it is the same whether the figures are on this page or not.
Verified.
You approved that action type and set its limits before an agent could ever run it. No action fires against a business that has not verified it.
Completed.
The agent finished and you can see the result: a booked job, a submitted quote, an appointment. Not a visit, not a mention, not a click.
Per action.
The price is set under what that segment already pays for one lead, so it is a cheaper line rather than a new one.
02What it costs
Four things you could buy, and the order they come in.
Free stays free. The rest is priced per site or per completed action, and nothing is charged before an action completes.
- Scan and agent analytics
- The score, the blocker list, the one-line traffic tracker and the weekly agent-traffic report it generates.
- Hosted action layer
- Mapped and owner-verified actions, hosted and published, with a dashboard and a notification on every attempt.
- Per verified completed action
- A booked job, a submitted quote, an appointment. One price per segment, set against what that segment already pays for a lead.
- Agency
- Scan a whole client book, one fleet dashboard, your brand on the report.
The figures are not on this page yet.
The per-action prices are being tested on twenty validation calls before any of them goes on a public URL. Publishing a number we have not tested, and then moving it, would cost more trust than it buys. When the calls are done, the figures go here.
Straight up: none of this is billable yet.
Frontlatch has no customers, no site running the hosted layer, and no signed partners. Committed partners is a number we track and it is zero. Nothing above is a price anyone has paid.
03The comparison
The number to hold it against is your cost per lead.
Whatever you already pay for a qualified job, you pay it whether the job lands or not. A completed booking is priced under that, and it is charged only when the booking actually happens.
Start here
Start with the free half.
The scan and the traffic tracker cost nothing and are the two parts that are built.